Fresh food packaging provides total protection from damage, spoiling of food, hindering resistance, and avoids any physical, chemical, or biological changes in food items. In some cases, it also adds nutrition information of ingredients used in the products’ manufacturing along with the percentage of edible product available for sale. The adoption of the labels and attractive packaging for food attracts potential customers to purchase the targeted food products. The information on the packaging comprises information such as how to use the product, recycle the product, and dispose of the product.
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Fresh food packaging market is majorly driven by the growing demand for extended shelf-life of the potential product. Rising demand for the processed and fresh food expedites the introduction of the variety of packaging in the market. Moreover, changing lifestyle and increasing trend of nuclear families will also boost the fresh food packaging market in the near future. Increasing disposal income and rising awareness about hygienic food products of the people across the world also positively impact the global market growth. In addition, many advantages of the fresh food packaging such as protection, containment, preservation, proper utility, and easy communication and may foster the market growth. Conversely, stringent government regulation regarding environmental concerns may restrain the market growth in the future.
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The fresh food packaging market is segmented on the basis of material types as metal, glass, paper & paper boards, textile wood, plastic, and others. Out of these, plastic is highly demanding in the global market. The global market is further categorized based on product types as fruits, vegetables, meat products, dairy products, seafood, and others. Furthermore, the fresh food packaging market is segmented on the basis of advanced technology such as self-heating packing, edible packaging, water soluble packaging, smart packaging, self-cooling, and others.
Geographically, the global fresh food packaging market is segmented as North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa. Asia Pacific contributed for the largest chunk of global fresh food packaging market. Europe is the second leading market worldwide owing to high customer demand. China holds the largest share of fresh food packaging market in Asia Pacific due to growing demand for fresh vegetables and fruits. North America represents a significant growth in the market due to promising future growth in the global fresh food packaging market.
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Some of the prominent players dominating the global fresh food packaging market are Bemis Company Inc., Printpack, Sealed Air, Amcor Limited, Berry Plastics, Bomarko Inc., Packaging Corporation of America, and others. Other key players influencing the global market are Sonoco Products Company, Graphic Packaging Holding, International Paper and Anchor Packaging Inc., Sealed Air India Pvt. Ltd., and Graphic Packaging International, Inc.
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